Rochester Spirits

I felt compelled to showcase my label design capabilities with this personal project revolved around my hometown Rochester, NY. The expressions highlight some Rochester staples—Flour city, the grey overcast, Hyland Park—and are designed to cohesively fit together as a multi-product Brand. Rochester Spirits nods to the passion for craft spirits both that this city and I have. So if I ever find myself distilling spirits someday, I know exactly what my brand would be ;)